Mark H. McCormack, a 1954 graduate of the Law School who is chair and chief executive officer of the Cleveland-based sports and entertainment conglomerate International Management Group (IMG), will visit the campus Tuesday and Wednesday, Nov. 9 and 10, as a Gordon Grand Fellow.

McCormack will deliver the Gordon Grand Lecture titled "The Evolution of Sports -- Yesterday, Today and Tomorrow" at 4 p.m. on Tuesday in Rm. 127 of the Law School, 127 Wall St. The talk is free and open to the public.

On Wednesday, McCormack will be the guest at a master's tea at 4:15 p.m. in Silliman College, 71 Wall St. The tea is also free and open to the public.

While on campus, McCormack will also meet informally with students at Silliman College and with students and faculty at the Yale School of Management. In addition, he will attend the "Leading Strategic Change" class taught by Jeff Sonnenfeld, adjunct professor at Yale SOM.

As an international entrepreneur, McCormack revolutionized the sports world by establishing athlete representation as a distinct business discipline and by demonstrating the value of sports as a cost-effective corporate marketing tool. With 83 offices in 32 countries, IMG is both the largest athlete representation firm and the largest licensing agency in the world.

IMG's client list spans the globe and includes such people and enterprises as Andre Agassi, Monica Seles, Wimbledon, Rolex, Joe Montana, Herschel Walker, Wayne Gretzky, Itzhak Perlman, Arnold Palmer and Tiger Woods, among many others.

The conglomerate's multifaceted businesses include a prominent literary agency, an agency that manages world-renowned classical music artists, three international modeling agencies, and a firm specializing in the development of golf courses and other recreational amenities for world-class destination resorts. Another of its companies, Trans World International (TWI), is the world's largest distributor of sports television rights. IMG also promotes, manages and owns hundreds of sports events and classical music events throughout the world and is the world's largest sports marketing consultant to major corporations.

McCormack has been an avid golfer since childhood, when his father would bring him along for games with such notables as poet-historian Carl Sandburg. While working for the Cleveland-based law firm of Arter & Hadden in 1960, he went into the athlete representation business on nothing more than a handshake with a young golfer named Arnold Palmer, whom McCormack had met as a college player. Soon after, McCormack signed up an unknown South African named Gary Player and a new professional golfer named Jack Nicklaus. These relationships became the foundation for IMG.

McCormack is the author of the best-selling books "What They Don't Teach You at Harvard Business School" and its sequel, "What They Still Don't Teach You at Harvard Business School," as well as "The Terrible Truth About Lawyers," "The 110% Solution" and "Hit The Ground Running." He recently published the first four books
in an ongoing series of business primers: "McCormack on Negotiating," "On Selling," "On Managing" and "On Com-municating."

In addition to several honorary degrees, McCormack has received the Order of the Polar Star from the King of Sweden for his contributions to Sweden during the past 15 years.

The Gordon Grand Fellowship at Yale promotes dialogue and understanding between today's business leaders and students at Yale. The fellowship was established in 1973 to honor Gordon Grand, a graduate of the Yale College Class of 1938, who was president and chief executive officer of the Olin Corporation. During his lifetime, Grand endeavored to bridge the gap between business and academia by actively promoting the exchange of ideas and viewpoints between these sectors. Today, the Gordon Grand Fellowship continues this tradition by inviting prominent business leaders to Yale for one- to three-day visits. While staying at one of Yale's residential colleges, fellows deliver one public lecture, meet informally with faculty and students at a master's tea and at meals, and visit Yale SOM to meet with students or participate in classes.

T H I SW E E K ' SS T O R I E S

Yale gets $10 million to study smoking

Scientists offer their views on art in series

Divinity School honors washerwoman's legacy

'Hear Us' recalls influential words of six women

Yale President to be cited for community leadership

Study shows long-lasting effects of low-dose amphetamine use has long-lasting

Noted sports-world entrepreneur to visit as Gordon Grand Fellow

Support grant helps safeguard the Peabody's marine collection

Would-be advocates get lesson in fine art of lobbying

Robert Penn Warren Lecture to examine poet's observations about illness

Bridgeport school is now a showcase for Yale ideas

DMCA series will focus on high-tech projects in the arts

. . . In the News . . .

Campus Notes

Banding Together: A Photo Essay

Bulletin Home|Visiting on Campus| Calendar of Events|Bulletin Board

Classified Ads|Search Archives|Production Schedule|Bulletin Staff

Public Affairs Home|News Releases| E-Mail Us|Yale Home Page