Yale Bulletin
and Calendar

March 29-April 5, 1999Volume 27, Number 26


League commissioner David Stern
to speak on managing 'Global NBA'

David Stern, commissioner of the National Basketball Association (NBA), will visit the campus on Wednesday, April 7, as a guest of the Gordon Grand Fellowship.

He will give a talk titled "Global NBA: Managing the Self-Effectuating Brand" at 11:45 a.m. in the GM Room of Horchow Hall, School of Management,
55 Hillhouse Ave. He will also be the guest at a master's tea at 4 p.m. in the Silliman College master's house, 71 Wall St. Both events are free and open to the public.

Stern has served as the NBA's fourth commissioner since 1984. During his tenure the NBA has added six franchises, experienced a five-fold increase in revenues, dramatically expanded its national television exposure and launched the successful Women's National Basketball Association.

His tenure has also been marked by an intense commitment to public service initiatives. In addition to its TeamUp program, which promotes community service and volunteerism, the NBA and its players have supported such causes as literacy, child abuse prevention, alcohol abuse prevention, hunger relief and the Special Olympics. In the summers of 1993 and 1994, Stern led a group of NBA players and coaches that toured Africa to benefit the international relief agency CARE and to conduct coaching and children's clinics in post-apartheid South Africa.

Stern served as an outside counsel for the NBA before joining the organization in 1978 as general counsel. He became the league's executive vice president in 1980. During those years, he had a hand in virtually every matter that would shape the NBA, including the settlements between the league and its players that established free agency, introduced the salary cap and revenue sharing, and created professional sports' first anti-drug agreement.

He also promoted the development of NBA Properties as the league's marketing arm and the creation of the NBA Entertainment television and multi-media production company.


T H I SW E E K ' SS T O R I E S

'Yale Constructs'--Program will explore future plans for campus facilities
Happy 350th Birthday, Elihu!--Yale will honor the man for whom it is named
Photosynthesis in a test tube? Scientists find a way . . .
Noted historian to present talk on 'moral authority' of U.S. presidency
Bennett will continue efforts to strengthen Yale's libraries
This year's DeVane Medals go to two English professors
League commissioner David Stern to speak on managing 'Global NBA'
Drama student sharing her love of dance in campus classes
Technology's impact on nation is topic of Sheffield Lecture
Coach Dick Kuchen resigning after 13 years at the helm . . .
'Missing' work will be performed for first time in nearly 40 years
Vladimir Petrov dies -- taught Russian at Yale
Grants support innovative new projects using digital media
Campus Notes


Bulletin Home|Visiting on Campus|Calendar of Events| Bulletin Board
Classified Ads|Search Archives|Production Schedule|Bulletin Staff
Public Affairs Home|News Releases|E-Mail Us|Yale Home Page







David Stern