record number of readers
The growing influence and popularity of YaleGlobal Online, the flagship publication of the Yale Center for the Study of Globalization, was underscored recently when the magazine received 153,855 hits to its website on just one day.
The Feb. 14 tally was an all-time record for YaleGlobal (www.yaleglobal.yale.edu), which is devoted to exploring and analyzing different aspects of globalization. Since it was launched in November of 2002, the online magazine has totaled over 23.8 million hits, with average daily hits of 75,000-110,000 in recent months.
YaleGlobal original articles have been reprinted in newspapers and websites all over the world more than 635 times. The articles have been translated into Chinese, Japanese, French, Spanish, Russian, German, Vietnamese and Urdu. In fact, its articles are regularly translated by the BBC and posted on its Urdu language site. Vietnam's Fulbright School of Economics site frequently translates YaleGlobal articles into Vietnamese.
In addition, many universities are using YaleGlobal for classroom teaching as well as reference material.
The magazine also helps to put Yale expertise on display, notes Nayan Chanda, editor of YaleGlobal Online. For instance, earlier this month an essay on genocide in Sudan written by Ben Kiernan, the A. Whitney Griswold Professor of History, was reprinted in the Asian Age (India), the Daily Star (Beirut), the Korea Herald and the Daily Times (Pakistan). School of Management dean Jeffrey E. Garten's essay on the Chinese currency was reprinted in India's Asian Age, the Bangkok Post and the Jakarta Post. Similarly, School of Forestry and Environmental Studies dean James Gustave Speth's recent article on the U.S. role in achieving the goal of the Kyoto Protocol was reprinted in three publications in India: The Statesman. Asian Age and the Khaleej Times of Dubai.
"We have noticed a steady rise in the number of visitors to our site," says Chanda. "As the site gets known and more newspapers reprint YaleGlobal articles, it creates a virtuous cycle of increasing hits. As we continue to publish relevant and quality stories, those numbers can only go up and up."
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